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WHY AFRICA?

Why Africa Section

Why

Africa

A Global Hotbed For F&B & Agritech Investment

USD1 Trillion

Market opportunity and growth potential with the right investment

USD10.6 Billion

Earmarked by The World Bank in food and nutrition security financing for East Africa alone.

Kenya

Top African AgriFoodTech Hub attracts 53% of the continent’s sector funding.

Morocco

Over $8B in annual agri-food exports, with strong trade links to Europe and Africa.

Uganda

Scaling cold-chain - $88M fresh produce exports to Europe, UAE and the region.

Tanzania

$24M cold-chain initiative to cut post-harvest losses.

Egypt

$20B+ in annual food imports, Africa’s highest-demand food market.

Nigeria

Saudi-backed SALIC injects $1.24B into Olam Agri - one of Africa’s largest-ever agri deals.

South Africa

DP World commits $3B to African port & logistics upgrades.

Ethiopia

African Development Bank commits $2B+ to transform agricultural productivity and food infrastructure.

FROM CONTEXT TO OUTCOME: WHY THIS EVENT WILL REDEFINE KENYA

At a defining moment for Africa’s food economy, Kenya stands at the intersection of growth, trade and transformation.

Population growth, regional integration and shifting global supply chains are accelerating demand for resilient, value‑added food systems. Kenya’s role as an agricultural, logistics and trade gateway positions it to lead the next phase of Africa’s food‑led industrial growth.

Gulfood 360 Kenya goes far beyond a conventional trade show or summit.

It brings together the full food system from agriculture and inputs to processing, logistics, technology and trade -  convening government, industry, investors and global buyers around execution, capability‑building and market readiness.

Hosted in Kenya, this is where national priorities meet global opportunity.

By aligning policy, investment and commercial engagement, Gulfood 360 Kenya strengthens Kenya’s position as a regional manufacturing, processing and export hub - translating global interest into tangible trade relationships and long‑term value‑chain development.

A more connected, competitive and export‑ready food economy - anchored in Kenya, scaled across Africa.

The result is stronger market access, increased investment confidence and a clearer pathway from production to value‑added trade — supporting national economic objectives and Africa’s integration into global food markets.

In today’s global context of conflict, disrupted routes and rising trade barriers, this matters more than ever for Kenya.

As traditional corridors face pressure and protectionism increases, global buyers are actively seeking resilient, alternative sourcing hubs. Gulfood 360 Kenya positions the country at the centre of this realignment—bringing international buyers, investors and partners directly to market.

WHY NAIROBI,
KENYA?

$54.6 BILLION

$54.6 BILLION

Food market, growing near double-digit creating continuous demand for new brands, ingredients, and technology.
MOMBASA PORT HANDLES 2.0M TEUS AND 41.1M TONS OF CARGO ANNUALLY

MOMBASA PORT HANDLES 2.0M TEUS AND 41.1M TONS OF CARGO ANNUALLY

serving as the primary gateway to East and Central Africa.
AFRICA'S SILICON SAVANNAH

AFRICA'S SILICON SAVANNAH

#1 in Africa for Startup Investment in Agritech, Cleantech & Al.
THROUGH THE EAC AND AFCFTA. KENYA OFFERS ACCESS TO 300M+ CONSUMERS

THROUGH THE EAC AND AFCFTA. KENYA OFFERS ACCESS TO 300M+ CONSUMERS

serving as the primary gateway to East and Central Africa.
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